A COMBINATION OF WORK I HAVE CREATED, DEVELOPED AND CURATED IN MY CURRENT JOB ROLE AS HEAD GRAPHIC DESIGNER, MANAGING THE WORKPLACE BRANDS AND DEVELOPING THE COMPANY PRESENCE IN THE INDUSTRY.
BAR SALTS RELOADED - A QUICK, SIMPLE AND EFFECTIVE BRAND WITH THE CUSTOMER AS PRIORITY. A SMIPLE COLOUR COORDINATION AND A CLEAN WHITE BACKGROUND MAKING THIS BRAND EXPERIENCE CONVENIENT FOR CUSTOMER SATISFACTION. THE AIM HERE WAS TO CREATE SOMETHING THAT COULD BE MARKETED FAST, DISTRIBUTED QUICKLY AND LASTLY BE ABLE TO BE SOLD IN LARGE UK RETAILERS WITH SIMPLISTIC BRANDING.
WHEN THIS PROJECT COMMENCED, I WAS (AND STILL AM) IN THE MIDST OF LEARNING 3D TO HELP ME CREATE MORE REALISTIC PRODUCT SHOTS WHEN A CAMERA SIMPLY IS NOT ENOUGH. WITH A PRE-MADE BOTTLE RENDER FROM SUPPLIERS I HAD MANAGED TO COMBINE BOTH 3D DESIGN AND 2D DESIGN TO CREATE THE VISUALS FOR THIS PROJECT.
MY MAIN OCCUPATION IS SIMPLIFIED INTO THE PRODUCTS AND BRANDS BELOW. CREATING VISUALLY EXCITING BRANDS FROM BRIEF TO PRODUCT FOR THE VAPE INDUSTRY, DISTRIBUTED GLOBALLY AND KEEPING GRAPHICS UNIVERSAL FROM COUNTRY TO COUNTRY. MARKETING AND PROMOTIONAL MATERIALS ARE A NEED FOR EACH BRAND WHICH CAN INCLUDE WEB BASED MARKETING MATERIAL TO PHYSICAL MERCHANDISE, ALL IS COVERED IN THE VAPE INDUSTRY AND IS MANAGED BY ME.
WITH THE NEED TO DEVELOP MYSELF IN MY CAREER, HAVING A MAJORITY OF MY WORK AS 2D GRAPHICS FOR PRINT, I WANTED TO FURTHER ONE OF OUR BRANDS. MOVING INTO THE WORLD OF ANIMATION, MY FIRST OFFICIAL PROMOTIONAL VIDEO FOR THE DISORDER BRAND, A PUNK ROCK STYLE AIMED TO CREATE A NEW VISUAL FOR VAPE JUICE.
BRANDED INSTAGRAM AND SOCIAL MEDIA POSTS, READY FOR THE WORLD TO SEE.
PLUS MUCH, MUCH MORE. UNFORTUNATELY I CANNOT SHOW YOU EVERYTHING I DO AT THIS POSITION, I CAN ONLY TELL STORIES. BUT THE DAY TO DAY TASKS ARE ENDLESS, FROM CREATING TO CURATING GRAPHICS, CLIENT MEETINGS, CUSTOMER FEEDBACK AND SOCIAL MEDIA MANAGEMENT (TO AN EXTENT). NOT ONE DAY IS THE SAME, A NEW CHALLENGE ALWAYS ARISES.
